Home » Make Money Online »
Make Money on TikTok in 2024 – $5000 NEW TRUSTED WAY
TikTok Scaling Guide: Growing Your Presence on the Platform
TikTok has rapidly emerged as a powerhouse in the social media landscape, boasting over a billion active users globally. For individuals and businesses looking to make their mark, understanding how to scale effectively on TikTok is crucial. This guide provides strategies to grow your presence and engage with a wider audience on the platform.
PHASE 1: PRODUCT TESTING
Have you found a product, and you are ready to test it to see if it is a winner? Cool.
First of all, make sure u download as much videos as possible from your competitors. Once you have as much video as possible you can start your product testing phase.
Go to www.adarsus.com/en/removemetadata-online-document-image-video/, upload all the videos that you found (one by one), and remove the metadata from them.
Download again all videos now clean, and make sure you have renamed them to proper names. Example of a good name: vid1-vid2 (don’t use ppspy, snaptik) as the name of your videos…tiktok will see and penalize you.
Final goal: your phase 1 output was an attempt to comprehend the purpose or demand of the market—the niche—behind the product for delving deeply into creative testing.
PHASE 2: CREATIVE TESTING
Before we discussed “product testing”. I basically define it as the test for knowing the intention of customers behind the product, now is the time to focus on creativity. Obviously you will go on phase 2 once you pass the phase 1 and you find a winning product.
Speaking less, the goal of phase 2 is find out which of the creativities is our best shooting arrow by testing them individually. Finding a successful system to apply during the scaling phase is our aim.
The testing stage is more crucial than the scaling stage. Keep it in mind.
PHASE 3: COPY TESTING
Because they are all impatient and anxious to climb as quickly as possible, so many drop shippers miss this stage.
Keep in mind that your scaling will be reflected from your testing phase.
I always conduct a copy test on the successful videos I discovered in phase 2 before developing the first scale test campaigns.
I repeat it: finding the headshot-capable lancets is the objective.
PHASE 3 – PT2: TEST CAMPAIGN STRUCTURE + LEARNING AD ACCOUNT
It is only the level at which you must proceed in order to comprehend and research what is most effective for your ad account. You will have to test a mix of things only to discover what produces the best results, so you can reproduce it in the scaling phase. Imagine understanding all of your girlfriend’s flaws after researching her attitudes, vices, and quirks.
For each ad account I approach, I’ve listed some of the points and techniques I plan to test so that I can decide how to go moving forward.
PHASE 4: SCALE TEST
Scale test now, if you reach that phase, it means you have all the information essential to begin the test scale campaigns.
Small recap:
You test the product, and if is a winner you do creative testing. After you find the best creative you need to test the best copy for them.
Before going on the scaling phase you need to know and study your ad account: abo, cbo, high budget, low budget…
Then now, you can jump on the scale test (phase 4)
So what’s the goal of phase 4? Simple. Try all the different scaling setups and see how is ads account reacting to each of them. Here are some of scaling setup that you can adopt: surfing (my favorite) bid caps (inconsistent on tiktok) vertical scaling (good) horizontally (it depends by ad acc) …there also many more but no make sense to lose time on what don’t work.
Practice chapter LET’S START NOW.
As we said on phase 1 we must approve the product, usually trying to spend as little money as possible. As rule no. 1 in drop shipping says,
Don’t be emotionally attached to products and try to test them quickly (consistently) and throw them away just as quickly.
We will adapt the testing strategy according to our pockets or situations. The main objective is to analyze the market and see if there is any interest in the product. And consequently identify the winning creativity or angles on the next phase once we have a winner on our hand.
Phase 1 – testing product follow this structure:
If you have 1-5 creative available
Why this setup?
I like to have full control and preventing from letting tiktok to manage the situation. We can test 1x video adset as long as we have a few videos, we can afford to spend $80–100 a day in our testing product phase.
If you have 10+ video available
Why this setup?
1 adset with all the videos inside and the right budget allocated will avoid doing overlap (it exists, and it needs to be considered)
Imagine having abo with 10 adset aco and every adset 25 video with 3 copy. It mean 750 diff ads running. High risk to overlap and double spend for acquire the same customer.
Cool, now that we must tested the product let’s go on deep of situation
Let’s start from this scenario:
We found our best performing creative (the red ones).
Copy testing – phase 3
In this way, I am going in search of the winning shooting arrow.
Learning & optimization – phase 3
We found our best performing creative under the best performing copy (the orange color).
Now we miss the last thing before going on scale test. We need only to see what is working better for our ad account between abo & cbo (phase 3 – campaign structure test)
Scale test – phase 4
We found what is performing well for us and we can start approaching the scale test phase and getting closer to the scaling phase
Supposing that abo worked better, let’s move on the next phase
The first scaling method I adopt is surfing (9/10 I get success with it). Let me explain you how it work and all the variants that I test on every ad account for know what is working better:
Surfing-bump
What does surfing exactly mean? Simple. Look for a chance, and take it now.
Would you not want to replicate that outstanding result if you found yourself at 1pm with $5000 in revenue and road 5 on a campaign (1 ads)?
And I assume you’re concerned about destroying the campaign optimization as well.
LET’ME INTRODUCE YOU INTO MY SURF TEST CAMPAIGN
HIGH SURFS CAMP
– 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND INCREASE 300-500$ EVERY HOUR (1000% BUMP)
– 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND INCREASE 1010$ EVERY HOUR
– 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND INCREASE BY 500% EVERY HOUR
MIDDLE SURFS CAMP
– 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND INCREASE BY 100% EVERY HOUR
– 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND INCREASE BY 50% EVERY HOUR
LOW SURFS CAMP
– 1X CAMPAIGN WITH MONO ADSET AT 30-50$ AND INCREASE BY 20% EVERY HOUR
– 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND 10-15-20$ BUMP EVERY 45MIN/1HR BASIS (STABLE BUMP)
– 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND INCREASE ONLY DAY BY DAY AT 100% OF THE BUDGET.
– 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND INCREASE BY 100% EVERY HOUR OF ACTUAL SPENDING, EXAMPLE: SPEND 20$ AND GET 2$ CPA? THEN PUT 20$ MORE SINCE IS THE 2X OF ACTUAL SPENDING
I remind you that the goal of this phase is to figure out what works best on the ad account while also bringing it to a slight stress phase. So be well aware of what performs best, because it will be your complete shooting arrow in the scaling phase.
Last step before scale – phase 4
We got on the point where we had the winning video, winning content, winning campaign structure and winning “bump setup” that perform on our ad account. Now before proceeding on the scaling phase, we need to test everything we found on remain winning video + copy, under the winning setup we just found.
Now supposing that high surf 1 -> bump 300- 500$ every 45 min worked better for us…
The next step should be this:
Now supposing that high surf 1 -> bump 300- 500$ every 45 min worked better for us… The next step should be this: abo hs 1 1 adset vid 3 copy b abo hs 1 1 adset vid 1 copy if u see, with the winning structure of scale that we just found, we are going to test all the previous winning
If u see, with the winning structure of scale that we just found, we are going to test all the previous winning vid + copy.
Scale – phase 5 we finally got the proof that the surfing setup we found work also with the remaining video. Now we need only to scale and scale again
You can now schedule and plan new camps for next day for scale. (double down what is working)
The great feature of this scaling method is that having only 1 adset on multiple campaigns is better than having a lot of campaign with more adset inside. You save yourself from overlapping.
You will complete the day with 15 campaign of scale with 3 diff video and diff copy running, so it’s rather impossible to overlap.
Reminder: since you continue on that method, don’t forget to approach every 2 day again the phase 2-3-with new creatives. So u can recreate the exact same method u did for them.
Conclusion
Incorporating ads into your TikTok strategy is a powerful way to scale your presence on the platform. By leveraging various ad formats, targeting the right audience, and creating engaging content, you can significantly boost your visibility and engagement. Regular performance analysis and strategic budget allocation will ensure that your ad campaigns are effective and contribute to sustained growth.
Embrace the dynamic nature of TikTok ads to maximize your reach and achieve your scaling objectives.
Article taken from this site please visit for more: https://makemoneyhub.org/make-money-on-tiktok-in-2024-5000-new-trusted-way/
